Communication News
Expert commentary on the communication events shaping business, politics, culture, and technology.
Lululemon's Leadership Gap: A Communication Crisis
Lululemon is pushing forward with aggressive international growth plans while simultaneously searching for a new CEO and managing conflict among its board members. The company is trying to expand its global footprint at the exact moment its leadership structure is in flux. This is a high-stakes balancing act that puts the organization's internal communication under enormous pressure.
Talent Crisis Communication: What Brands Get Wrong
When a brand ambassador or hired talent goes sideways, publicly, companies scramble. Ad Age recently mapped out how brands can protect themselves before a crisis hits and recover their footing after one does. The piece covers everything from pre-hire vetting processes to the public messaging required once damage is already done. The underlying problem is familiar: brands keep getting blindsided by people they chose.
Gap CEO Links Culture to Goals: A Communication Breakdown
Gap's CEO recently made a deliberate move to tie the brand's cultural cachet directly to hard business targets. Instead of speaking in vague terms about "brand relevance" and "consumer connection," the CEO linked those softer ideas to specific turnaround metrics. It was a public communication choice, and it was the right one.
3 Skills That Actually Build Executive Presence
Forbes recently highlighted three unconventional skills that contribute to executive presence, moving beyond the usual advice about posture and eye contact. The piece challenges the standard playbook and points toward less obvious behaviors that signal leadership authority. It suggests that what makes someone look and sound like an executive is often found in unexpected places, not in the obvious performance of confidence.
What Vijay Got Right About Handling Tough Comparisons
After winning seats in the Tamil Nadu Assembly elections, actor-turned-politician Vijay made a bold public statement comparing his party's debut vote share favorably to that of MG Ramachandran, one of Tamil Nadu's most revered political figures. Rather than deflecting the comparison, Vijay leaned into it. He used the numbers to reframe the conversation entirely on his own terms.
Remote Management Fails Without This Communication Fix
HR teams in 2025 are rethinking how they manage remote workers, moving past the pandemic-era scramble toward something more deliberate. The focus has shifted from tracking attendance and screen time to building systems that actually keep distributed teams aligned, accountable, and engaged. The core challenge is not technology or scheduling. It is communication structure, and most managers are still getting it wrong.
What Leadership Summits Get Right About Communication
Clayton State University's College of Business launched its first Leadership Impact Summit, pulling together graduate students, executives, and cross-industry professionals under one roof. The goal was straightforward: figure out what effective leadership actually looks like in practice. It was a structured conversation between people who lead and people who are learning to lead.
What Luxury Communication Actually Means for Leaders
Communication coach Claudia Barberis has built a career moving between TEDx stages and corporate boardrooms, positioning herself as a specialist in what she calls "luxury communication" for senior leaders. Her work focuses on helping executives refine how they speak, present, and carry themselves in high-stakes environments. She has gained visibility across both public speaking circuits and private consulting engagements with business leadership audiences.
Social Media Fails: What Brands Get Wrong Every Time
Brands across industries have repeatedly torched their own reputations on social media by posting tone-deaf responses, deleting criticism instead of addressing it, or going silent when audiences demanded accountability. These failures follow a predictable pattern: a company prioritizes its own comfort over its audience's need for honesty. The damage is rarely from the original mistake. It compounds because the communication response makes everything worse.
Mayor Hill-Lewis Cape Town Crisis Communication Failure
A court ruled against Cape Town's tariff structure, exposing what critics say was an unlawful overreach by Mayor Geordin Hill-Lewis and the city administration. Residents who overpaid are now owed answers. Instead of a clear public response owning the outcome, the mayor's office has stayed largely quiet. That silence is not neutral. In a crisis like this, silence is a message. And it is the wrong one.
Why Stepping Out During Conflict Is Smart Communication
New research backed by psychologists confirms what good communicators have always known: stepping away briefly during a heated exchange is not avoidance. It is active regulation. When the nervous system spikes during conflict, the brain's capacity for measured speech collapses. A short physical break resets that capacity. The people who look like they are walking away from the fight are actually walking toward a better outcome.
Why Every CEO Must Become a Media Platform
The role of CEO has shifted in a fundamental way. Corporate leaders are no longer judged solely on quarterly results or board relationships. They are now expected to function as publishers, broadcasters, and personalities. The public, employees, and investors all want direct access to the person at the top, and they want it constantly. Silence from leadership is no longer neutral. It reads as absence.
