Science & Research News
Expert commentary on science & research communication events and trends.
Why Scientists Fail at Communication (And How to Fix It)
Scientists make world-changing discoveries regularly. Cures advance. Nutrition science sharpens. AI ethics evolve. And yet a troubling gap persists: millions of people either tune out or outright reject findings that could extend or save their lives. Dr. Brian Southwell, a researcher focused on science communication, is putting a spotlight on why this gap exists and what communicators can do to close it.
Why Science Communication Is Science Itself
Gavi, the Vaccine Alliance, published a piece arguing that communicating science is not a soft skill bolted onto research. It is core to the scientific process itself. The argument is simple: science that nobody understands does not function. Getting findings out of the lab and into the public conversation is part of the job, not an optional extra.
AI Fake Images Are Breaking Trust in Science
AI-generated images have become sophisticated enough to pass undetected in peer-reviewed scientific journals, with fabricated visuals appearing in published research. This is not a fringe problem. The images look real, the journals are legitimate, and the damage to public trust in science is compounding fast. Scientists and editors are now scrambling to police content they lack the tools to reliably detect.
Why Cybersecurity Language Fails Ordinary People
Cyberattacks drain trillions from the global economy every year, yet new research reveals that most ordinary people cannot accurately describe what happens during a breach. Associate Professor Sky's work exposes a troubling gap: the cybersecurity industry has flooded the public with technical terminology, words like "phishing" and "breach," without ever ensuring people actually understand them. Familiarity with a word is not the same as understanding it.
Science Communication Is the Real Scientific Work
Gavi, the Vaccine Alliance, published a piece arguing that science communication is not a sidebar to scientific work. It is the work. The argument is that scientists who cannot explain their findings to the public are leaving their most important job unfinished. This is a position that sounds obvious but is still wildly controversial inside research institutions.
What David Attenborough Teaches Us About Trust
Sir David Attenborough recently reached his 100th birthday, a milestone that prompted a global wave of reflection on his decades-long career as a naturalist and broadcaster. He became the face most people associate with wildlife storytelling, not through celebrity, but through sustained presence and earned credibility. His work spans generations of television and has shaped how billions of people think about the planet.
Why Personal Stories Win the Organ Donation Argument
In Sudbury, Ontario, a mother whose son underwent an organ transplant partnered with a science communication graduate student to bring their story to Northern MedTalks, a public speaking event at Laurentian University modeled after the TED Talk format. The goal was straightforward: use one family's real experience to move an audience toward thinking differently about organ donation. Personal testimony met structured public communication in front of a live crowd.
